Setting Up Shop in the Shower
A while back, there was a TV commercial (for a product/service I can't recall)1 that showed a group of businessmen having a meeting in a shower. They were there because the executive that called the meeting wanted to leverage the fact that his best ideas came to him in the shower.
That commercial hits us as relevant because nearly everyone has had the experience of being in the shower and having that thought, solution or idea completely come out of "nowhere" that is exactly what we want.
Of course, the commercial takes that experience and attempts to apply it in a way that obviously won't work. It's obvious to pretty much everyone. But, why?
It's because it's not about the shower. It's actually about the "slack" time and is key to innovative thinking. The beauty is that, while gathering your team into the shower won't foster this innovative thinking, it *is* possible to deliberately make these moments happen and is a topic I've been looking at quite a bit lately.
Lots of people develop their own ways to manufacture these moment. I like to think that I did a reasonable job at it myself. However, my recent interest in the junction of economics, neurology, psychology, self-improvement and my longstanding interest in cross disciplinary learning have been coming together to better understand and debug my own brain. Deeper understanding of how my own neurons are working can lead to better decisions and more effective practices.
On this particular topic, recent interest was sparked by an EconTalk episode with William Duggan. He was talking about his book: Strategic Intuition.
The conversation was very enlightening and I bought and subsequently read the book. While I've got lots I could say about the book (it really resonated with me), what's really worth taking away from it is the core idea of what exactly "strategic intuition" is.
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